Dealer Network Expansion: Quality Alert in Turkey
Dealer Network Expansion: Quality Alert in Turkey
Turkey. Buyers working on dealer network expansion in Turkey have had to re-plan the current season. The change did not arrive all at once — it showed up first in lead time, then in price, and only afterwards in the paperwork. This report sets out what moved, why it moved, and what it means for anyone placing an order in the next few weeks.
The short version: the specification that worked last season is not automatically the specification that works now. Programmes that kept a written specification and an approved sample adjusted in days; programmes that did not are still arguing about documentation that arrived after the container shipped.
What moved
| Topic | Dealer Network Expansion |
|---|---|
| Market | Turkey |
| Focus | Quality Alert |
| Period covered | the current season |
| Change recorded | 3% against the previous buying round |
| Typical lead time now | 12-16 weeks ex-factory |
| MOQ pressure | 2,000 pieces per specification |
| Documentation | TUV referenced in most enquiries |
Why it happened
- Buyers consolidated orders into fewer, larger shipments, which pushed lead times out for everyone.
- Specification changes were approved verbally instead of in writing, and never reached production.
- Freight and clearance added a second, less visible cost that most buyers discovered late.
- Input cost followed — the base material moved by roughly 3% before anyone adjusted the quotation.
What buyers are doing about it
- Re-confirming the written specification before the next order instead of after it.
- Holding a golden sample at the factory as the reorder reference.
- Booking inspection before the balance payment, not after the container ships.
- Consolidating part numbers so freight per piece stays sensible.
- Asking for the test report with the goods rather than as a separate favour.
Outlook
Most of the enquiries we see from Turkey point the same way for the current season: volume stays, but the tolerance for an undocumented change does not. Expect documentation to stay the deciding factor rather than unit price.
Practical notes for this market
- Confirm the model year and market version before ordering — regional variants are the usual cause of a wrong first order.
- State the duty cycle in writing; rental fleets is not the same specification as occasional use.
- Sampling takes 14 working days, and each revision adds about 5 days.
- Keep TUV documentation with the shipment record.
Questions buyers ask
Can the specification be held on file?
Yes. Once approved, the specification is recorded against your part number so a reorder reproduces the TUV-compliant build instead of a fresh interpretation.
What is the minimum order quantity?
The standard MOQ is 2000 pieces per specification. Mixed sizes inside one shipment are accepted once the total reaches that figure.
How long does sampling take?
Samples leave the factory in 14 working days, and each revision round adds about 5 days once you have seen the first piece.
Do you handle mixed containers?
Yes. Most programmes consolidate several part numbers into one container to keep freight sensible at 2000 pieces per line.
Ask for the current catalogue and the specification sheet for this line.
