Case Study: Tow Hitch Supply for an online marketplace seller in West Africa
Tow Hitch for An online marketplace seller in West Africa
An online marketplace seller came to us with a tow hitch programme for West Africa. The brief was ordinary and unforgiving at the same time: a fixed launch window, a landed cost that had to survive freight and duty, and a part that had to match an existing sample. This case records what was specified, what went wrong in sampling and how the bulk order landed.
The starting point
- Packing that arrived crushed at the port
- A fitment that looked right on paper and failed on the bench
- A supplier who changed material without saying so

What was specified
| Part | Tow Hitch |
|---|---|
| Client | An online marketplace seller |
| Market | West Africa |
| Volume | 50,000 pieces across 4 specifications |
| Base material | Cast Iron |
| Sampling rounds | 2 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | TUV |
How it was resolved
- The specification was rebuilt around Cast Iron and the tolerance locked before bulk.
- A pre-production sample was approved and kept as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and ratio specification.
- Documentation shipped with the goods instead of after them.

Result
- 50,000 pieces delivered inside the 10-week window.
- Unit cost held within 4.5% of the original quotation.
- Inspection-related rejection stayed under 0.5%.
- The specification is on file, so reorders reproduce the approved sample.
What we would repeat
Lock the material standard before sampling. Once the base changes, every downstream approval has to be redone and the calendar slips.
Planning something similar?
Send the part number, the annual volume and the target market, and we will come back with a specification and a sampling plan.



