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Case Study: Steering Wheel Cover Supply for a delivery platform in West Africa

Source:Case / Time:2026-09-18

Steering Wheel Cover for A delivery platform in West Africa

A delivery platform came to us with a steering wheel cover programme for West Africa. The brief was ordinary and unforgiving at the same time: a fixed launch window, a landed cost that had to survive freight and duty, and a part that had to match an existing sample. This case records what was specified, what went wrong in sampling and how the bulk order landed.

The starting point

  • Premature wear on the first batch
  • Lead time that slipped twice before bulk started
  • Inconsistent hardness between lots

Steering Wheel Cover case study

What was specified

PartSteering Wheel Cover
ClientA delivery platform
MarketWest Africa
Volume50,000 pieces across 4 specifications
Base materialNylon 66
Sampling rounds3
Delivery window6 weeks from PO to ex-factory
ComplianceREACH

How it was resolved

  1. The specification was rebuilt around Nylon 66 and the tolerance locked before bulk.
  2. A pre-production sample was approved and kept as the golden reference.
  3. Production ran with in-line inspection and a mid-run photo report.
  4. Cartons were packed to the client's own barcode and ratio specification.
  5. Documentation shipped with the goods instead of after them.

Steering Wheel Cover production run

Result

  • 50,000 pieces delivered inside the 6-week window.
  • Unit cost held within 2.0% of the original quotation.
  • Inspection-related rejection stayed under 2.0%.
  • The specification is on file, so reorders reproduce the approved sample.

What we would repeat

Fix the specification count early. Adding variants after production starts is the most expensive change a client can request.

Planning something similar?

Ask for the current catalogue and the specification sheet for this line.

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