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Case Study: Tie Rod End Supply for a regional distributor in Central America

Source:Case / Time:2026-09-18

Tie Rod End for A regional distributor in Central America

A regional distributor came to us with a tie rod end programme for Central America. The brief was ordinary and unforgiving at the same time: a fixed launch window, a landed cost that had to survive freight and duty, and a part that had to match an existing sample. This case records what was specified, what went wrong in sampling and how the bulk order landed.

The starting point

  • Packing that arrived crushed at the port
  • Inconsistent hardness between lots
  • Lead time that slipped twice before bulk started

Tie Rod End case study

What was specified

PartTie Rod End
ClientA regional distributor
MarketCentral America
Volume10,000 pieces across 6 specifications
Base materialPolypropylene
Sampling rounds3
Delivery window4 weeks from PO to ex-factory
ComplianceREACH

How it was resolved

  1. The specification was rebuilt around Polypropylene and the tolerance locked before bulk.
  2. A pre-production sample was approved and kept as the golden reference.
  3. Production ran with in-line inspection and a mid-run photo report.
  4. Cartons were packed to the client's own barcode and ratio specification.
  5. Documentation shipped with the goods instead of after them.

Tie Rod End production run

Result

  • 10,000 pieces delivered inside the 4-week window.
  • Unit cost held within 2.0% of the original quotation.
  • Inspection-related rejection stayed under 1.5%.
  • The specification is on file, so reorders reproduce the approved sample.

What we would repeat

Fix the specification count early. Adding variants after production starts is the most expensive change a client can request.

Planning something similar?

Send the part number, the annual volume and the target market, and we will come back with a specification and a sampling plan.

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